Events & Marketing Program Manager
The Event & Marketing Program Manager is responsible for managing marketing events and marketing communication programs in the EMEA region.
Working with the various marketing functions in Xilinx and the EMEA sales and technical teams, the successful candidate will be required to develop and agree with their manager a rolling calendar of events and marketing programs comprising for example - tradeshows, Xilinx events and partner events that drive demand creation and lead to revenue growth in EMEA.
They will then be required to own, localise and implement those programs for maximum effectiveness, recruiting and working with cross-functional teams, following established processes and timelines, being accountable for the success of each program.
Drive program definition, including objectives, strategies and success criteria, for all event types in collaboration with global marcom, sales and marketing
Plan and execute the program, including the following tasks:
- Recruit virtual teams
- Develop plan
- Define team member roles & responsibilities
- Communicate with all stakeholders
- Schedule key deliverables
- Coordinate all activities
- Manage the event budget
- Liaise with the venue or event organiser
- Acquire, manage, distribute and track marketing equipment & collateral
- Attend and manage the event on the day
- Gather and record relevant metrics
- Compile and deliver a report to all stakeholders after the event
Tertiary qualification in a marketing related field (desired)
Years of Experience
5+ years of event/marketing program experience (ideally in a high tech environment) including program management
Xilinx develops highly flexible and adaptive processing platforms that enable rapid innovation across a variety of technologies - from the endpoint to the edge to the cloud. Xilinx is the inventor of the FPGA, hardware programmable SoCs and the ACAP (Adaptive Compute Acceleration Platform), designed to deliver the most dynamic processor technology in the industry and enable the adaptable, intelligent and connected world of the future in a multitude of markets including Data Center (Compute, Storage and Networking); Wireless/5G and Wired Communications; Automotive/ADAS; Emulation & Prototyping; Aerospace & Defense; Industrial Scientific & Medical, and others. Xilinx's core strengths simultaneously address major industry trends including the explosion of data, heterogeneous computing after Moore's Law, and the dawn of artificial intelligence (AI).
Our global team is growing and we are looking for bold, collaborative and creative people to help us lead the industry transformation to build an adaptable intelligent world. We believe that by embracing diverse ideas, striving for excellence in all that we do, and working together as a unified team, we can accomplish anything. Come do your best work and live your best life as part of the ONEXILINX team!